The Four Horsemen of the Customer Service Apocalypse
John Gottman’s research – the Four Horsemen – outlines the behaviours he identified that signal the end to a relationship. Our insight into Customer Experience has revealed that the Horsemen exist in business too.
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function validateForm_gm_form_98() {
var isEmailValid = _gmf.validateEmail("gm_form_98");
if (!isEmailValid.isValid) {
alert(isEmailValid.validationMessage);
return false;
}
_gmf.trackSubmissionGatorLeads("gm_form_98");
return _gmf.validateForm("gm_form_98")
}
function gm_callback_98(){
_gmf.loadConfirmStatement("gm_form_98");
};